Built on real-world experience, grounded in empathy and driven by a genuine desire to see you succeed.
Elevation Biz Advisory was founded with a simple conviction: every entrepreneur deserves access to the kind of strategic guidance that was once reserved for Fortune 500 executives. Our founder spent over fifteen years building, scaling and eventually selling two successful businesses before turning that hard-won experience into a coaching practice.
The early years of running a business can feel isolating. You face decisions that carry enormous weight, yet you often make them alone. We created this practice to be the trusted sounding board, the honest mirror and the strategic partner that every business owner needs but rarely finds.
Based in Sherbrooke, Quebec, we have grown from a solo practice into a small but mighty team of coaches, each bringing a distinct area of expertise. Together, we have guided over two hundred businesses through pivotal transitions — from first-year survival to multi-million-dollar scale-ups.
Our philosophy is straightforward: listen deeply, challenge respectfully and hold you accountable relentlessly. We do not believe in quick fixes or motivational platitudes. We believe in the slow, steady compounding of smart decisions made with clarity and courage.
These principles guide every interaction, every session and every recommendation we make.
We tell you what you need to hear, not what you want to hear. Honest feedback delivered with care is the foundation of meaningful growth. We never overpromise, and we always follow through on our commitments.
Transformation does not happen overnight. It is the product of disciplined, repeated action over time. We show up for every session prepared, focused and fully present — and we expect the same from our clients.
Running a business is deeply personal. We honour the emotional dimension of entrepreneurship and create a safe space where you can be vulnerable, explore fears and celebrate victories without judgment.
We measure our success by your results. Every framework, every exercise and every conversation is designed to produce tangible, measurable outcomes that move your business forward in a meaningful way.
A small, dedicated group of coaches with complementary expertise and a shared passion for helping businesses thrive.
Founder and lead coach
With fifteen years of entrepreneurial experience and a background in strategic management, Marc brings a rare blend of analytical rigour and intuitive leadership to every coaching engagement. He specialises in growth strategy and executive leadership development.
Operations and profitability coach
Sophie spent a decade in management consulting before joining the team. She has a gift for identifying inefficiencies and turning complex financial data into clear, actionable insights. Her clients consistently see significant improvements in profit margins.
Leadership and culture coach
Kwame holds a master's degree in organizational psychology and has coached leaders across North America. He specialises in team dynamics, conflict resolution and building high-performance cultures that attract and retain top talent.
To elevate business owners from overwhelmed operators to confident, strategic leaders.
We believe that when entrepreneurs thrive, communities thrive. Every successful business creates jobs, supports families and contributes to the local economy. That belief fuels our work every single day.
Our mission extends beyond revenue targets. We help our clients build businesses that are sustainable, fulfilling and aligned with their personal values. We want you to love the business you have built — not just tolerate it.
Whether you are a solopreneur navigating your first hire or a seasoned CEO preparing for succession, we meet you where you are and walk with you toward where you want to be. That is the promise of Elevation Biz Advisory.
